Look from certain angle, wu Xiaoping‘s legend and the eminent article gentleman before 2000 quite part is similar. Cocoa of heart of eminent article Jun Fang, want follow Sima Xiangru surely and go; Wu Xiaoping as much persistent, value the Ming Yue that having maturity management experience and concept Xuan Ni poem, maintain its to be in China liquor bound “ will with promising “ , and resolutely join in Wen Jun.
The female‘s identity is added with one‘s own hands modulation goes abroad “ cellar 1573 “ and drunkard “ fragrant sweet model “ the achievement of liquor, wu Xiaoping can say to go up inside liquor circle is a name fall all over the sky. Even if again believe in “ channel is king “ , “ terminal is king “ liquor company, face this crackajack wine body stylist, also must recognize the value of product itself competition ability afresh.
And as Wen Jun “ Tian Xian “ roll out, industry view again focusing is on body of this legend female — Wu Xiaoping moved again.
Does the person that get Wu Xiaoping get the world?
“The China‘s good Great Master that move wine is more than, you why must Wu Xiaoping ‘ dig ‘ come over? “ — ability gentleman face shows the Xie Wei of palm door person that such problem can let article gentleman wine certainly complacent color. Really, can get such a piece of trump card nobody will be grouchy.
“After Ming Yue Xuan Ni poem enters gentleman of main body of a court verdict, grasp all the time hold the spirit with modelling artwork to come all-around make Wen Jun wine. And go after to the acme of wine style quality, it is the only reason that force invites Wu Xiaoping‘s Great Master to join in. “ the explanation of foliaceous Wei ability although the government, but also spoke a fact: The poem identifies Buddhist nun of Ming Yue a small room allowed the wine that only they want v of Wu Xiaoping ability.
Actually, be in early 2007, xie Wei already just cast an olive to Wu Xiaoping, hope herself in control of “ article gentleman wine “ allocate close greatly. Inopportune Wu Bishi just is signed about “ drunkard wine “ , if wish,Qiu Xianre‘s thirsty Xie Wei also just fails.
However, “V/arc a well-traveled “ foliaceous Wei ability not only have eye, and have patience. He thinks from beginning to end only wine of Wu Xiaoping ability goes him to long for day and night “ freeboard carries white spirit “ ; Also have Wu Xiaoping only, just know how liquor make it “ artwork “ .
For these, he is willing to wait.
After two years, wu Xiaoping steps the entrance door that takes Wen Jun finally. When in spirits ground she tells a reporter: “Gentleman of my document received is to make pyramid top the wine that go up, this is the objective that I pursue all the time “ when, ability shows the Xie Wei behind to laugh calmly.
Apparent, foliaceous Wei ability is very self-confident to him platform: “The achievement of Wu Xiaoping‘s Great Master in Chinese liquor industry and mana be obvious to all, more important is, what herself of no less than tells, allocate liquor she what serve as lifetime career, the white spirit that wants to allow more brand and windier division delivers the culture that gives Chinese liquor and glamour. Of course, the poem is in Buddhist nun of Ming Yue a small room global wine kind successful management and concept also are to attract her to join in one of main reasons of Wen Jun. The poem is in Buddhist nun of Ming Yue a small room global wine kind successful management and concept also are to attract her to join in one of main reasons of Wen Jun..
In technical respect, regard advanced attune as the Wu Xiaoping of spirits division, the work force can on wine style design weighs a tip. She tells a reporter: “The division that move wine can judge wine to still do not calculate only complete, still need to tick off add. National commissioner grooms through short-term, should write down only firm mouthfeel, make tasting different bussiness trip can be tasted when ancient bronze mirror again. It is not difficult to say to take an examination of a commissioner so, do it is very difficult to tick off add. Meeting Gou Duiyi can be tasted surely judge, can taste judge not regular meeting to tick off add. Judging is the foundation that ticks off add, ticking off add is a technology, still be an art. For instance I tick off the wine that add comes out, include Wen Jun and Tian Xian, after was being drunk, wine is enraged won‘t gush person, and very comfortable, 52 degrees wine feels very downy, recall very dry cold. So it is door art really, you should carve this work very faultlessly, let the feeling that after consumer was drunk, does not forget. Let the feeling that after consumer was drunk, does not forget..
This shows, join in article gentleman wine means innovation to Wu Xiaoping brand-new the opportunity of artwork.
So, to Wen Jun, of Wu Xiaoping join in what to mean? It is to resemble in those days Lu city old cellar or pit for storing things is same, depend on “ country cellar 1573 “ the position that with one action establishs high-end white spirit? Still resemble drunkard wine same, rely on “ fragrant sweet model “ regain liquor the first a group of people of same interest? The answer of foliaceous Wei ability is: “Of Wu Xiaoping join in promoted wine style design to add heavy weight for Wen Jun undoubtedly, the wine that also develops for a long time for article gentleman wine is tasted provided very good safeguard, and its most immediate job positive result is allocated namely gave Wen Jun the white spirit that the first freeboard carries — ‘ Tian Xian ‘ . And its most immediate job positive result is allocated namely gave Wen Jun the white spirit that the first freeboard carries — ‘ Tian Xian ‘ ..
Perhaps, in the liquor industry with the intense competition like age the Warring States, the Wu Xiaoping in entrepreneur eye is true as virtuous official fine will, but assist a ruler in governing a country “ emperor “ people “ fall into bully course of study, An Tian “ .
Result after becoming, give all corners of the country along He Chong?
It is before a few months, because Wu Xiaoping leaves drunkard alcoholic drink and wide attention is caused in liquor industry. And this Great Master that move wine gives all corners of the country to join in again nowadays article gentleman wine, and skill is breathtaking, come up to be allocated piece so-called “ the first contemporary and exalted liquor of Chinese “ “ Tian Xian “ . This shows, its join in the real reason of article gentleman wine is not Wu Benren place to say apparently “ consider Sichuan native place “ so simple. So, what is the reason that Wu Xiaoping joins in article gentleman wine gives all corners of the country again after all?
Wu Xiaoping is accepting this question does not dodge when interviewing: “Ming Yue Xuan Ni poem enters gentleman of main body of a court verdict is the main reason that I come to to here. To Wen Jun, ming Yue Xuan Ni poem brought brand management and product to make a field advanced administrative concept and run experience richly, this aroused my huge interest. The gain that I expect to see Chinese liquor culture here is collected numerous long, taste in Wen Jun‘s wine on get wonderful reflect. Above all, ‘ Wen Jun ‘ having oneself distinctive production technology and zone environment, its brand is having solid historical culture inside information, the high-end liquor that already was in China originally has his place in a group of people of same interest. And nowadays, I want to do further, it is to let ‘ Wen Jun ‘ position is had on the arena of world name wine. It is to let ‘ Wen Jun ‘ position is had on the arena of world name wine..
Wu Xiaoping begins to be engaged in liquor allocating the job namely from 1976, already had 30 up to now old. “I already allocated liquor the career that regards me as life, the white spirit that wants to allow more brand and windier division delivers the culture that gives Chinese liquor and glamour. After coming to Wen Jun, I choose in wine style design, raw material, allocate artistic, product to pack waited for each respects to cost more idea, choosing fundamental wine, allocate repeatedly, gust compares these pair of link to go up, I kiss force to be in person entirely, allocating a respect especially. Allocating a respect especially..
However, the issue on technology and craft is good solve, the conflict on culture suits not easily however. The line of business of article gentleman wine nowadays, no matter be,having on management “ foreign blood relationship “ , inevitable meeting generation is different from the company culture of company of Chinese traditional liquor one kind. For the Wu Xiaoping that comes out to going from inside traditional liquor company, how to get used to the contrast between two kinds of disparate culture and collision, it is a problem that must face.
Wu Xiaoping does not feel this one problem has however so serious, she thinks: “China is a huge liquor market, have high-end white spirit, also have a large number of in the product of low end. Will tell from long-term development, more foreign capital companies share the market in the center, can bring more vigor, style and concept to this market. Wen Jun takes the liquor culture of Chinese tradition seriously very much, but want again some more on this foundation creativity, have a few different choices to consumer. On the contrary, develop certain level when Chinese liquor company, we also should share the professional work of a few wine of abroad, oneself also ought to get used to the collision of a kind of such culture. Oneself also ought to get used to the collision of a kind of such culture..
The liquor market in eye of a division that move wine
To Wu Xiaoping, design besides what taste to wine in the lab everyday with outside allocating, with different before is, she is in this “ match well of Chinese and Western “ in the company, send more had the view that pays close attention to whole liquor industry. In look, as other as China a lot of outstanding culture are same, liquor is the elite of Chinese traditional culture, it is the quintessence of a country that compatriots takes great pride.
“The liquor brew that China has several chiliad history, wine culture is of long standing and well established. “ Wu Xiaoping thinks, “The promotion of Chinese liquor culture and revive, need us to dig Chinese liquor culture and history deep, in the meantime, protect technology of traditional liquor brew, promote brew skill on this foundation. Of course, we still need to bring study of support of the people to be in ceaselessly wine kind manage the advanced administrative concept that go up, promote the operation of liquor brand the standard. Promote the operation of liquor brand the standard..
Be aimed at present a form of address formally used by an employee to his employer or a tenant-peasant to his landlord, wu Xiaoping thinks, article gentleman wine is current the most important is to be in China to score a success, because Chinese market is a very important, market that has very large latent capacity. She says: “Wen Jun is located in Sichuan, but we should do it into countrywide well-known trademark, expand according to need to Shi Zaigen domain, enter other markets. Enter other markets..
The Wei of leaf of palm door person of this and line of business of article gentleman wine ability point of view is unanimous. The leaf thinks, customer of chinese mainland mainland is current demand is great, line of business of article gentleman wine needs to center full capabilities to be in China above all the market. Nevertheless, more and more China consumer begin to travel in world each district, so prospective article gentleman agrees to be able to enter duty-free inn channel surely, in order to satisfy the requirement of Chinese traveler. Be in farther in the future, want to have the Chinese‘s resident place only, can have liquor market. Come round to say with respect to eye, wen Jun wants to had done the business, must center energy to had done the first business.
Perhaps one day, wu Xiaoping is met the attitude that with making more industry is startled appears in all corners of the country of wine line of business. Arrive one day that, she can be a controller or carry author probably; Become an investor or culture ambassador possibly also. Of course, more possible is, she is considering finishing the work of world of a Jing, come the legend that add keeps Chinese liquor job.